4G
In the last two decades, Mobile telephone service providers have invested loads of money and man-hours to woo and steal new customers and maintain old ones. More often than not, it’s a bloodbath. In fact we the consumers have been treated to cut-throat competitions through advertisements by these ferocious sharks on all media platforms. Some of which have been dirty and bordering on extreme to say the least. To their credit though, the results have been a substantial drop in call rate, message and data billings and improved Customer Care services. Remember the days of slavery that had SAASA TARIFF of Safaricom as the cheapest tariff, being Ksh 20 per minute for PEAK hours and OFF PEAK at Ksh 8 per minute? Folks had to wait until 2 PM when OFF PEAK time would start to make calls
However I have my reservations with the over-hyped roll out of Fourth Generation (4G) network by telephony companies. The majority of millions of subscribers that providers boast of having cannot even access nor enjoy basic 2G networks on their devices, forget the 3G. Actually what we call fast internet and strong networks for calls and text messages are ONLY a luxury of urban centers and their coverage is radii is at most 400 meters from network masts.
Yes, internet usage in towns is higher compared to rural areas. But this service has now become a Basic Need for millions of people regardless of their geographical location.
Ideally speaking, mobile phones penetration should be commensurate with network coverage in the country by all service providers. However the former has outweighed the latter several folds.
With the advent of Mobile Money, telephony service providers, especially market leaders, have spent the biggest portion of their resources on promotion of its uptake and a merge one on other services like excellent network. It’s definitely owing to Super Profits raked from M-Money service and the yet to be explored potential it holds in the future. But who needs an Unreliable and fluctuating 4G network when 3G is a hell of frustration to access and enjoy currently by most.
The petty squabbles among industry players about who owns what share of the market. What financial obligations a company of such status ought to bear or who is gaming unfairly with subscribers cost-wise or otherwise, are NOT of any substantial benefit to subscribers. A unity of purpose by ALL players for provision of utmost best Network and Internet services that available technology can allow to EVERY subscriber, is the prudent and patriotic deed needed to charter this Digital mega road of infinite possibilities. And the guardians of Consumer Interests especially the government of Kenya which has be so lux in my opinion, must do more. Concrete and verified data of the standard of services available to citizens from every corner of the nation, must be provided first before allowing a roll out by a provider simply because they can bank roll it.